Small Business Ads Should Be Simple, Base and Frequent
I remember the very moment many years ago when this one hit me over the head. An entrepreneur had asked me what I thought of…
Learn From Your Failures As an Entrepreneur, Then Forget Them
As humans, we have a tendency to obsess about failures. They worry us, they stick with us, they can drive us to drink, or worse. …
Open Learning for Entrepreneurs and Small Business Owners … What is that?
I hope you’ll allow me a blog post that is a bit less practical (it’s not “7 ways to do xyz”) and a bit more…
Are You an Entrepreneur at Heart? Don’t Settle. Follow Your Dreams.
Most people end up settling and never follow their dreams. It’s sad, but true. What is the main reason for this? Well, there are many…
Learn From Competitors of Your Small Business, Don’t Deny They Exist
Behave like an ostrich by burying your head in the sand and you’ll just end up with your ears full of sand. I’ve always been…
As a Small Business, Don’t Over-Engineer Your Offerings
Why include more product attributes or benefits than your target markets require? Very rarely is there a legitimate reason to do so. Only when margins…
In Marketing Your Small Business, Focus. Don’t Try To Do More Than Your Resources Allow.
It is very important to focus in your small business. Very often when an entrepreneur starts a business, or is trying to grow one in…
As An Entrepreneur, You Will Find That Some People Are Just Crazy
I continue to see it on an ongoing basis. You meet someone who seems like they’d be a great partner or employee. You have lunch…
In Business and Life, People Are Almost Always Working For Their Own Selfish Motives
In my experience and observation, there are very few people that are operating on a purely benevolent or philanthropic basis, particularly in the business world,…
Entrepreneurs and Other People Are Driven by a Lot More Than Money
As humans, we like to oversimplify, to throw people into “buckets”. One of the biggest buckets we use tends to be that most, if not…